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Title: US6788314: Attention manager for occupying the peripheral attention of a person in the vicinity of a display device
[ Derwent Title ]


Country: US United States of America

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27 pages

 
Inventor: Freiberger, Paul A.; San Mateo, CA
Levin, Golan; San Francisco, CA
Reed, David P.; Dover, MA
Davis, Marc E.; San Francisco, CA
Bhadkamkar, Neal A.; Palo Alto, CA
Piernot, Philippe P.; Palo Alto, CA
Aqulnick, Todd A.; San Francisco, CA
Rosenthal, Sally N.; Palo Alto, CA
Goodhead, Giles N.; Los Angelos, CA

Assignee: Interval Research Corporation, Palo Alto, CA
other patents from INTERVAL RESEARCH CORPORATION (715526) (approx. 102)
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Published / Filed: 2004-09-07 / 2000-03-20

Application Number: US2000000528803

IPC Code: Advanced: G09F 27/00;
Core: more...
IPC-7: G06F 15/16; G09G 5/12; G09G 5/14;

ECLA Code: G09F27/00;

U.S. Class: Current: 715/730; 709/218;
Original: 345/730; 709/218;

Field of Search: 345/2.1,705,710,730 707/010,104,501 709/217,218,219

Priority Number:
2000-03-20  US2000000528803
1999-08-10  US1999000372399
1996-03-22  US1996000620641

Abstract:     An attention manager presents information to a person in the vicinity of a display device in a manner that engages at least the peripheral attention of the person. The information is embodied by one or more sets of content data (e.g., video or audio data). Each set of content data is formulated by a content provider and made available for use by content display systems. Upon appropriate activation, each content display system displays images corresponding to the sets of content data in accordance with predetermined scheduling information. The attention manager makes use of "unused capacity" of the display device and the person's attention, providing information to the person that the person might not otherwise expend adequate energy to obtain. The attention manager also affords an opportunity to content providers to disseminate their information to people that are interested in receiving such information, enabling the content providers to provide better directed information dissemination, as well as providing access to the previously unused attention capacity of those interested users.

Attorney, Agent or Firm: Van Pelt & Yi LLP ;

Primary / Asst. Examiners: Brier, Jeffery;

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Related Applications: Go to Result Set: 1 patent(s) that list this one as related
Application Number Filed Patent Pub. Date  Title
US1999000372399 1999-08-10       
US1996000620641 1996-03-22    2000-03-07  Attention manager for occupying the peripheral attention of a person in the vicinity of a display device


       
Parent Case:     This application is a continuation of U.S. patent application Ser. No. 09/372,399, entitled ATTENTION MANAGER FOR OCCUPYING THE PERIPHERAL ATTENTION OF A PERSON IN THE VICINITY OF A DISPLAY DEVICE, filed Aug. 10, 1999, now abandoned, which is a continuation of U.S. patent application Ser. No. 08/620,641, filed Mar. 22, 1996, now U.S. Pat. No. 6,034,652.

Family: Show 13 known family members

First Claim:
Show all 15 claims
We claim:     1. A method for engaging the peripheral attention of a person in the vicinity of a display device, comprising the steps of:
  • providing one or more sets of content data to a content display system associated with the display device and located entirely in the same physical location as the display device;
  • providing to the content display system a set of instructions for enabling the content display system to selectively display, in an unobtrusive manner that does not distract a user of the display device or an apparatus associated with the display device from a primary interaction with the display device or apparatus, an image or images generated from a set of content data; and
  • auditing the display of sets of content data by the content display system;
  • wherein the one or more sets of content data are selected from a plurality of sets of content data, each set being provided by an associated content provider, wherein each associated content provider is located in a different physical location than at least one other content provider and each content provider provides its content data to the content display system independently of each other content provider and without the content data being aggregated at a common physical location remote from the content display system prior to being provided to the content display system, and wherein for each set the respective content provider may provide scheduling instructions tailored to the set of content data to control at least one of the duration, sequencing, and timing of the display of said image or images generated from the set of content data.


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Forward References: Show 5 U.S. patent(s) that reference this one

       
U.S. References: Go to Result Set: All U.S. references   |  Forward references (5)   |   Backward references (16)   |   Citation Link

Buy
PDF
Patent  Pub.Date  Inventor Assignee   Title
Buy PDF- 13pp US3868675  1975-02 Firmin  Capsule Communications, Inc. DISPLAY SYSTEM WITH COMBINED DYNAMIC AND STATIC DISPLAY
Buy PDF- 18pp US4845658  1989-07 Gifford  Massachusetts Institute of Technology Information method and apparatus using simplex and duplex communications
Buy PDF- 11pp US5105184  1992-04 Pirani et al.   Methods for displaying and integrating commercial advertisements with computer software
Buy PDF- 10pp US5305195  1994-04 Murphy  Singer; Gerald Interactive advertising system for on-line terminals
Buy PDF- 68pp US5347632  1994-09 Filepp et al.  Prodigy Services Company Reception system for an interactive computer network and method of operation
Buy PDF- 30pp US5436637  1995-07 Gayraud et al.  Borland International, Inc. Graphical user interface system and methods for improved user feedback
Buy PDF- 60pp US5498002  1996-03 Gechter   Interactive electronic games and screen savers with multiple characters
Buy PDF- 14pp US5572643  1996-11 Judson   Web browser with dynamic display of information objects during linking
Buy PDF- 66pp US5583560  1996-12 Florin et al.  Apple Computer, Inc. Method and apparatus for audio-visual interface for the selective display of listing information on a display
Buy PDF- 97pp US5589892  1996-12 Knee et al.   Electronic television program guide schedule system and method with data feed access
Buy PDF- 33pp US5724424  1998-03 Gifford  Open Market, Inc. Digital active advertising
Buy PDF- 23pp US5740549  1998-04 Reilly et al.  PointCast, Inc. Information and advertising distribution system and method
Buy PDF- 16pp US5768528  1998-06 Stumm  V-Cast, Inc. Client-server system for delivery of online information
Buy PDF- 11pp US5819284  1998-10 Farber et al.  AT&T Corp. Personalized real time information display as a portion of a screen saver
Buy PDF- 18pp US5913040  1999-06 Rakavy et al.  Backweb Ltd. Method and apparatus for transmitting and displaying information between a remote network and a local computer
Buy PDF- 26pp US6034652  2000-03 Freiberger et al.  Interval Research Corporation Attention manager for occupying the peripheral attention of a person in the vicinity of a display device
       
Foreign References:
Buy
PDF
Publication Date IPC Code Assignee   Title
Buy PDF- 27pp WO9319427 1993-09  G06F 15/00 MURPHY, Arthur, J. INTERACTIVE ADVERTISING SYSTEM FOR ON-LINE TERMINALS 
Buy PDF- 24pp WO9630864 1996-10  G06K 13/00 CARR KELLY L INTERACTIVE ADVERTISING SYSTEM AND DEVICE 


Other Abstract Info: DERABS C1997-480432

Other References:
  • Gomes, Lee, "Upstart's Internet `TV` Has Microsoft Tuned In", Wall Street Journal, Aug. 1996.
  • Rigdon, Joan E., "Screen Savers Go Beyond Fish, Flying Toasters", Wall Street Journal, Feb. 13, 1996.


  • Continuity Data:
    Application Number Filed Notes

    US2004000840670   is a continuation of
    US2002000152241  2002-05-20
         US6750880 issued 2004-06-15   Attention manager for occupying the peripheral attention of a person in the vicinity of a display device

    US2002000152241 2002-05-20  is a continuation of
    >US2000000528803<  2000-03-20   (pending) [presumed granted]
         US6788314 issued 2004-09-07   Attention manager for occupying the peripheral attention of a person in the vicinity of a display device

    US2002000152241   is a continuation of
    >US2000000528803<  2000-03-20
         US6788314 issued 2004-09-07   Attention manager for occupying the peripheral attention of a person in the vicinity of a display device

    >US2000000528803< 2000-03-20  is a continuation of
    US1999000372399  1999-08-10   (abandoned)
         US20020003506A1 issued 2002-01-10   ATTENTION MANAGER FOR OCCUPYING THE PERIPHERAL ATTENTION OF A PERSON IN THE VICINITY OF A DISPLAY DEVICE

    >US2000000528803<   is a continuation of
    US1999000372399  1999-08-10   (abandoned)
         US20020003506A1 issued 2002-01-10   ATTENTION MANAGER FOR OCCUPYING THE PERIPHERAL ATTENTION OF A PERSON IN THE VICINITY OF A DISPLAY DEVICE

    US1999000372399 1999-08-10  is a continuation of
    US1996000620641  1996-03-22   (granted)
         US6034652 issued 2000-03-07   Attention manager for occupying the peripheral attention of a person in the vicinity of a display device

    US1999000372399   is a continuation of
    US1996000620641  1996-03-22
         US6034652 issued 2000-03-07   Attention manager for occupying the peripheral attention of a person in the vicinity of a display device


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